Our success is backed by generations of service and bold thinking

A look at the milestones that brought us to where we are today reveals a company with deep roots, dating all the way back to November 25, 1871. That’s the day our founding brand, the Economical Mutual Fire Insurance Company, issued its first policy to protect Ismael D. Bowman’s barn and home.

Today, Definity continues the tradition of providing Canadians with great insurance coverage, whether that’s through a licensed broker or through our digital direct channels, as we continue to invest in innovation and technology, customer service, and our communities.

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